Anyone who deals with mailers or sends out direct mail regularly is familiar with the term usps api verify address. USPS address verification is a key tool for any business that is serious about its address data. The process of validating and standardizing addresses will help you reduce costly complications like returns, canceled orders and chargebacks. The solution is free and offers the flexibility you need to validate your data and improve your customer experience.
USPS is the official postal service of the United States, and maintains the country’s official address database. However, they do not give access to this database to just any company that wants to use it. Those who do get access to the database must sign up for an account with USPS and abide by their terms of service. They must only use the USPS API on an individual transactional basis – not for batch processing or database cleansing.
The process of validating an address involves parsing and standardizing. This makes sure that the format of the address is correct. It also fixes common errors that occur, such as misspelled words or incorrect format of city names. After this, the address is validated by matching it with the USPS database. This step is important to ensure that the address will actually be deliverable by USPS.
In addition to these steps, some providers may offer supplemental information such as geocodes or RDI labels. This information can help you improve your customer’s experience and increase your delivery success rates.
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